Traditional multibillion-dollar corporations have dominated the modern economy due to their market access, structured processes, and well-known, trusted products. Uncertainty is being caused by the emergence of new trends, technologies, and market opportunities. In this environment, startups thrive. They are quick, problem-oriented, and fearless, but they lack experience and economy of scale. Collaboration between corporations and startups appears to be a perfect match, but it is not as simple as it sounds. They need help.